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May 8, 2007 - “Green” company growing to meet demands of the marketplace

Fort Collins, CO - A new green business is making a difference in our country’s air quality this summer. Clean Air Lawn Care is a lawn maintenance company that uses clean electric equipment. After a great deal of research into the underutilized technology, the business selected electric mowers, edgers and blowers. The vehicles that haul this electric equipment stand out in a crowd due to the mounted solar panels which are used to charge the equipment during the workday. Not only is this equipment clean, it is also quiet and competitively priced.

Outside of the electricity generated by the solar panels, all additional electricity used by Clean Air is purchased from a renewable energy broker. The windpower they purchase is used to power the lawn equipment and offices, qualifying the entire organization as carbon neutral.

Company President, Kelly Giard, holds a bachelors degree in Environmental Policy and Analysis as well as a masters degree in Economics from Boston University. He believes the time is right for this business. “There is a lot of talk about global warming and decreasing our dependency on oil in this country right now. This is a simple way to positively affect both issues. Our primary mowers use no oil, create no air pollution, and less noise pollution. On average, the cost is same to the consumer. The entire business is carbon neutral. There is no reason not to do it,” says Giard.

There are many reasons why people should consider the service …..

  • Small engines, in particular two-stroke engines used in conventional lawn care equipment, contribute to 10-12% of the nation’s air pollution.
  • In one hour, one gas lawn mower can pollute as much as an SUV driven 23,600 miles.
  • Gas lawn mowers consume 580 million gallons of gasoline annually and 25-35% of this fuel escapes unburned.

Giard started Clean Air Lawn Care in 2006 in Fort Collins, Colorado. In 2007 he has expanded the business to New York City, Boston, Denver, Boulder, Seattle, Portland, Atlanta, Austin, and Salt Lake City. There has been a strong response in these new markets and Giard plans to franchise Clean Air nationally starting in 2008. Lawn mowing franchises are rare due to lack of differentiation, but environmental and social responsibility set Clean Air Lawn Care apart from the masses.

The business is hoping to capture significant market share as well as encourage individuals who mow their own yards to consider electric equipment. In 2007, Clean Air Lawn Care will reduce emissions of well over 100,000 pounds of CO2 and 200 lbs of NOx into the atmosphere. The technology is here, we just need to make people aware of it. Clean Air Lawn Care hopes to start a revolution in the $7.6 billion dollar lawn care industry.

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